The Ecommerce Specialist will be accountable for executing new assortment planning, new sku setup, and go-to-market launches on all marketplace channels (Amazon, Walmart, Ebay, etc.) and our website, Zep.com. The responsibilities of this role include new sku planning, new sku setup, content maintenance, content optimization, creative requests, product reviews management, and any other go-to market requirements for new assortment launches. This role will work with various cross-functional teams to ensure all aspects of new product launches are executed flawlessly. Responsibilities include leading and executing new assortment launches with cross-functional teams; owning new assortment planning, new sku setup, content creation, and all operational requirements for ecommerce channels new sku launches; coordinating with various cross-functional teams to execute best-in-class product launches online following Zep’s online content standards; owning content requests with marketing team for new item setup, content optimization, advertising assets, and other digital marketing needs for new assortment launches; setting up all new items for the ecommerce team, including Amazon 3P/1P, Walmart 3P, Ebay, Target+, Zep.com and other potential marketplace channels within various systems; error resolution for item listings in various ecommerce channel portals; submitting and settling support cases on various channels as needed for catalog maintenance and item setup issues; working with demand planning team to ensure new product launches have inventory and are located in preferred warehouse locations; analyzing key metrics and making data driven decisions to optimize online listings to improve conversion rate and increase revenue; leading product rating and review efforts to ensure online product ratings meet Zep’s standards; monitoring and conducting site audits for accuracy of product listings; tracking status of projects, communicating with relevant cross-functional teams, and providing quality assurance of respective online channels; optimizing SEO, keyword rankings, and product listings continuously; keeping monthly KPI’s scorecards up to date for key channels. Qualifications include clear understanding of technical requirements for item setup, ability to follow SOPs, collaborative mentality, 2+ years’ eCommerce experience, expertise in item setup processes, experience with excel item setup templates, strong organizational skills, proven success managing and optimizing online listings, strong understanding of eCommerce and retail best practices, excellent project management and communication skills, and a BA degree. This role is based in the Atlanta area, with a hybrid schedule (in office and remote).
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